6185 BATAAN MEMORIAL WEST - LAS CRUCES - NEW MEXICO 88012

Phone: 575-382-5742 

Email: atfhotrod@earthlink.net


BIOGRAPHY

History of the Adult Toy Factory

   This story begins about the time caveman invented the wheel. 
 Now those of you who know
Bob Nall can picture him in his caveman suit
 working on cars....right? 
 

Well, maybe it wasn't really that far back in time
but when Bob was a young boy in Iowa
 the "car bug" bit, and it bit really hard.

   His father, Bob Sr. was a bodyman and Bob Jr. started his bodywork experience helping his father in a slave labor position.  
During the early years Bob Sr.  kept a close eye on Junior.

 He learned to hammer and dolly dents, tin areas for lead, 
 primer, blocksand and paint.

   With this type of experience on daily drivers, 
it didn't take long until Bob began to apply his newly
learned trade on some cool cars. 

 Bob Sr. hated customized vehicles and used to say 
"when you modify a car, you devalue it," 
and in those days he was probably right.

    In high school Bob Jr. made his spending money making
 minor accident repairs in his spare time. 
 He worked at a Standard station from 4:00PM until midnight 
seven days a week.  
The owner of the station would allow Bob to do minor bodywork at the station 
after his regular duties were done and for a 
small percentage of the labor, of course.

   He then started buying wrecked trade- in cars from the Chevrolet dealership 
where his Dad was the body shop foreman.  
Bob would fix them up and sell them.  He had over fifty cars in his senior year but never  more than two at a time.  
He actually bought and sold so many that the State made him 
acquire a dealer's license.

   He customized a few of these and got yelled at a bunch by his Dad.  
The next time you see Bob, ask him to tell you the story of the family vacation to California when he bought two chopped Barris '50 Mercurys. 
 That really got Bob Sr. going.

   As the years went by, Bob's career went in various directions but he always maintained his love for hot rods and managed to keep his hobby alive.

   In 1977 Bob moved to New Mexico, settled into Las Cruces 
and got into the bar business.  

The bar made a good enough living but he sure got tired of the drunks.  
In
1980 he and a friend started the Adult Toy Factory

 At first this was supposed to be part time therapy to get away from the drunks. 
 His friend went on to bigger and better things in the teaching world 
and the hot rod business continued to grow.

 In 1980 Bob met Kathy
She was a loan officer at a local bank and he thought that by dating her it might be easier to borrow hot rod money.  Well that didn't work so he married her.......
It still didn't work

By 1990 the business had grown enough that Kathy got involved.  
She didn't know much about cars when they met but over time she really picked up on the hobby.  
She now handles all the books, takes a lot of the mail order phone calls,
and tries to keep Bob in line. 


 The ATF facility has grown over the years.  
In 1987 a 3,000 square foot building for the rod shop was built,
 then another 3,000 square feet was added in 1997 for a parts showroom and additional shop space.

   Bob and Kathy's Adult Toy Factory is now manufacturing some of their own parts including a billet aluminum dash insert for 1948-50 Ford trucks 
and a really trick "one-way" fuel filter. 


Watch this web site for info on more new products in the near future

 


               
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